A way to promote a sense of identity and belonging among Christian young adults. Wearing merchandise with Lifeline's branding or Christian messages can help individuals feel connected to this community where we all share the same faith.

Lifeline is fully self-supported and does not get any financial support from other authorities. The financial support from selling merch enables Lifeline to continue its vision to unite. United in Christ.

Merch can also be a tool for outreach. Hoodies, accessories, or other items with Christian messages can serve as conversation starters, allowing us to share our faith and engage in discussions about our beliefs.